Hiam Abou Chedid, a prominent Lebanese actress renowned for her captivating performances, has sought Mary’s expertise to design her new venture, the Hiam Abou Chedid Atelier (workshop), in Canada. As she ventures into establishing a drama therapy workshop, she entrusted Mary to create a visual identity that embodies her vision and values.
Design Services and Impact:
Mary Abi Nader embarked on crafting a comprehensive visual identity for the Hiam Abou Chedid Atelier. This included designing a distinctive logo that captures the essence of drama therapy and reflects Hiam’s artistic sensibilities. The logo features the symbol of the Sun positioned above the workshop’s name, symbolizing warmth, joy, and positivity. The rays radiate happiness and joy, with one ray set free to embrace whoever wants to sit in the Sun, embodying the inclusive and welcoming nature of the workshop. To convey refinement and elegance, we chose a sophisticated purple color scheme, symbolizing Hiam’s stature as a well-refined lady of her times. Additionally, she carefully selected a color scheme that evokes warmth, creativity, and professionalism, setting the tone for the workshop’s atmosphere. Through the creation of visually striking flyers, Mary aimed to communicate the workshop’s offerings and attract participants. Her collaboration aims to establish the Hiam Abou Chedid Atelier as a welcoming and inspiring space where individuals can explore the transformative power of drama therapy, guided by Hiam’s expertise.