Athre is a company specializing in water treatment chemicals and services for various applications such as heat exchangers, cooling towers, and air conditioning systems. Recognizing the need to modernize their image, Athre sought rebranding to reflect their expertise and innovation in the industry. Design Services and Impact: Wo.man by Mary Abi Nader revitalized Athre’s image … Read more
La Chic Boheme sought to rebrand their clothing line, emphasizing its organic, sustainable, and bohemian-style essence. The goal was to create an image that would capture the quality and spirit of their remarkable fashion wear. Thus, the name Maracuya was born, derived from Spanish for passion fruit, symbolizing the passion driving the brand’s ethos and … Read more
The Lebanese Association of Certified Public Accountants (LACPA) is a professional body dedicated to supporting and advancing the accounting profession in Lebanon. As their design expert and advisor, I am tasked with adapting visual designs for their current identity, ensuring consistency and professionalism. Design Services and Impact: For LACPA, I adapted the brochures for training … Read more
The Sustainable African Foods Company (SAF) is a pioneering organization dedicated to promoting sustainable agriculture and food production across Africa. Committed to enhancing food security, environmental sustainability, and economic development, SAF strives to revolutionize the African food industry through innovative solutions and practices. Design Services and Impact: Wo.man by Mary Abi Nader was honored to … Read more
Bab El Yemen is a Yemeni restaurant in Saudi Arabia, renowned for its authentic flavors and rich culinary heritage. The restaurant offers a vibrant dining experience, celebrating the diverse and colorful traditions of Yemen. Design Services and Impact: For Bab El Yemen, we developed a visual identity that captures the essence of Yemeni culture and … Read more
Mustard and Green is a fast food restaurant in Jordan with a unique name inspired by its core ingredients—mustard and green salad. The restaurant aims to offer a fresh and flavorful dining experience. Design Services and Impact: For Mustard and Green, we designed a logo that creatively combines the essence of mustard and greens. Using … Read more
The Saab Medical Library (SML) at the American University of Beirut (AUB) is a pivotal resource for biomedical information, supporting the university’s mission to provide timely and reliable data for clinical, educational, and research needs. Design Services and Impact: For the Saab Medical Library at the American University of Beirut, the design solution aimed to … Read more
Slider Burger is a dynamic burger restaurant under the Mohammad Al Manie Group, known for its flavorful and exciting menu. Design Services and Impact: For Slider Burger, we developed a bold and engaging brand identity. The concept revolves around the experience of eating a burger, represented by a chalk-on-board style with a flowing line that … Read more
PetroPro is a hydrocarbon and logistics company operating in Africa, specializing in the distribution and management of petroleum products. They approached us to develop a comprehensive corporate identity that reflects their industry and mission. Design Services and Impact: For PetroPro, the visual identity was centered around the core element of a petrochemical oil drop, symbolizing … Read more
